
Southwest Airlines has introduced new seat and fare options as it prepares to shift from open seating to assigned seating in 2026. These updates mark a significant change for the airline, which for decades was known for letting passengers choose any seat after boarding.
The airline announced that it will begin offering fare bundles that combine seat selection, checked bags, and boarding benefits. These new options will be available for booking in the third quarter of 2025 for flights departing in 2026.
According to Tony Roach, Southwest’s Executive Vice President of Customer and Brand, the goal is to give travelers more control over their experience. “With new choices like seat selection and Extra Legroom, our enhanced fare bundles let customers customize their trip while still enjoying our industry-leading reliability and hospitality,” he said in a statement.
To promote the changes, Southwest launched a limited-time offer with up to 30% off all base fares.
The new seating choices will include three main options. The first offers extra legroom—up to five inches more than standard seats—and preferred boarding, giving passengers early access to overhead bin space. These seats will be located at the front of the plane and near the exit rows in the middle.
The second type of seat is located toward the front of the plane but does not come with additional legroom.
The third option is at the rear of the aircraft and also lacks extra legroom. This section will be more basic and likely less expensive.
While prices for these seating options have not yet been released, Southwest did note that cardmembers will get to choose their seats and receive a boarding benefit. They will also continue to receive one checked bag for free, even though the general “bags fly free” policy is set to end on May 28.
Southwest’s new fare bundles include four categories: Choice Extra, Choice Preferred, Choice, and Basic.
Choice Extra includes extra legroom seating, free checked bags, and pre-boarding.
Choice Preferred allows booking in the preferred section and early general boarding.
Choice offers a standard seat.
Basic is the most limited option and includes seat assignment at check-in only.
These changes aim to modernize Southwest’s offerings while still keeping some of its most popular customer benefits.
Business

Tanzania Lifts Ban on Agricultural Imports from Malawi, South Africa
Tanzania has lifted its recently imposed ban on agricultural imports from Malawi and South Africa to allow diplomatic talks aimed at resolving the dispute.

California Surpasses Japan to Become World’s Fourth Largest Economy
California’s economy has officially surpassed Japan’s, making the U.S. state the fourth largest economy in the world.

Bank of Ghana to Start Regulating Cryptocurrency by September 2025
The Bank of Ghana (BoG) plans to begin regulating cryptocurrency platforms and virtual asset providers by the end of September 2025, according to Governor Dr.

Real Estate Boss Faces Court Over Ksh.6.4M Syokimau House Scam
A real estate company boss is facing legal action after allegedly scamming a customer out of Ksh.6.4 million for a house in Syokimau.

Kenya Airways Diverts Flights from JKIA Due to Heavy Fog
Early this morning, heavy fog covered much of Nairobi, leading to flight disruptions at Jomo Kenyatta International Airport (JKIA).

Ghana’s Producer Price Inflation Drops to 24.4% in March 2025
Ghana's Producer Price Inflation (PPI) fell to 24.4% in March 2025, down from 27.6% in February, according to new data from the Ghana Statistical Service (GSS).

Access Holdings Reports N642bn Profit and 88% Revenue Growth
Access Holdings Plc has announced a profit after tax of N642 billion for the full year ending December 31, 2024, marking a 3.7 percent increase from the N619.32 billion posted in 2023.

MOGO Uganda and Airtel Launch Affordable Smartphone Loan Plan
MOGO Uganda, a leading asset financing company, has teamed up with Airtel Uganda to offer an affordable smartphone loan program aimed at increasing access to Tecno, Infinix, and itel devices for Ugandans.

Umeme Declares Dispute With Government Over Buyout Disagreement
Umeme Limited has officially raised a dispute with the Government of Uganda over the Buy Out Amount owed at the end of its electricity distribution concession.

Access Bank Acquires National Bank of Kenya From KCB Group
Access Bank has officially taken over the National Bank of Kenya (NBK) after receiving final approval from regulators.

Jubilee Health Doubles Profit, Reports 142% Surge in 2024
Jubilee Health Insurance Limited (JHIL) has posted a 142% rise in profit before tax for 2024, reaching KES 1.22 billion.

Safaricom Schedules M-Pesa Maintenance for April 7, 2025
Safaricom has announced that its M-Pesa mobile money service will undergo scheduled maintenance on Monday, April 7, 2025, from 1:00 am to 1:30 am.

Dow Plunges 1,475 Points as Trade War Fears Rattle Markets
U.S. stocks took a major hit on Friday, with the Dow Jones Industrial Average dropping nearly 1,500 points by mid-morning.

China Hits Back with 34% Tariff on All U.S. Imports
China has announced that it will begin imposing a 34% tariff on all U.S. imports starting April 10, 2025.