Grammy-winning hip hop artist Kendrick Lamar will perform during the halftime show at the Feb. 9 Super Bowl in New Orleans, the National Football League, Apple Music, and label Roc Nation announced on Sunday. The 37-year-old Lamar, from the heart of the Los Angeles rap scene, has 17 Grammy wins and previously performed during the Super Bowl halftime show in 2022 alongside Dr. Dre, Snoop Dogg, Eminem, and Mary J. Blige.
"Rap music is still the most impactful genre to date. And I'll be there to remind the world why. They got the right one," Lamar said in a news release. The artist has achieved massive success since his debut album "good kid, m.A.A.d city" released in 2012, becoming the first non-classical, non-jazz musician to win a Pulitzer Prize for his 2017 album "DAMN."
Lamar's upcoming Super Bowl performance is one of the most coveted slots in the U.S. music calendar, with iconic artists like the Rolling Stones, Beyonce, Stevie Wonder, Prince, and Bruce Springsteen having graced the Super Bowl stage over the years. Last season's halftime show featured Grammy-winning artist Usher.
The announcement of Kendrick Lamar as the headliner for the 2024 Super Bowl halftime show has generated immense excitement among fans and music enthusiasts. Lamar's reputation as a powerful and socially conscious performer promises an electrifying and impactful performance that will undoubtedly leave a lasting impression on the millions of viewers tuning in.
As the first non-classical, non-jazz musician to win a Pulitzer Prize, Kendrick Lamar has proven himself to be a truly groundbreaking artist, pushing the boundaries of what is possible in the rap genre. His ability to blend thought-provoking lyrics with dynamic musical performances has earned him a devoted following and critical acclaim.
The decision to feature Lamar as the Super Bowl halftime show headliner further cements the NFL's commitment to showcasing diverse and influential musical talents on one of the biggest stages in the world. Fans are eagerly awaiting the energy and artistry that Lamar and his team will bring to the iconic event, and the performance is sure to be a highlight of the 2024 Super Bowl festivities.
Entertainment
Bobrisky Reveals Plans to Become a Parent within 5 Years, Shares Details on Costly Plastic Surgery
Bobrisky, the popular Nigerian crossdresser, has shared his plans to become a parent within the next five years.
Cardi B and Offset Welcome Third Child Just Weeks After Filing for Divorce
US rapper Cardi B and her estranged husband, Offset, have joyfully announced the birth of their third child, just weeks after filing for divorce.
Cristiano Ronaldo Celebrates Milestone of 1 Billion Followers, Becomes Most Followed Person Globally
Cristiano Ronaldo has reached an extraordinary milestone, amassing 1 billion followers across all his social media platforms.
BBNaija Star Mercy Eke Denies Involvement in Viral Explicit Video, Calls Allegations Evil Fantasies
Mercy Eke, the former winner of Big Brother Naija (BBNaija), has firmly denied being the woman featured in a widely circulated explicit video online.
Taylor Swift Urges Fans to Vote in 2024 Election During VMAs Acceptance Speech, Endorses Kamala Harris
During her acceptance speech for Video of the Year at the MTV Video Music Awards, Taylor Swift used the moment to encourage her millions of fans to register to vote in the upcoming U.S. presidential election.
Legendary Soul Singer Frankie Beverly Passes Away at 77, Family Requests Privacy to Grieve
Frankie Beverly, the legendary American singer and producer, has died at the age of 77.
Taylor Swift Breaks Political Silence, Endorses Kamala Harris for President
Taylor Swift, a self-declared "childless cat lady," has endorsed Kamala Harris for president of the United States.
Selena Gomez Reveals Heartbreaking Reality: Unable to Carry Her Own Children
Selena Gomez, the renowned 32-year-old singer, actress, and philanthropist, recently shared a deeply personal revelation in an interview with Vanity Fair: she is unable to carry her own children due to significant medical concerns.
Sauti Sol Announces the Return of Iconic 'Sol Fest' Concert in 2024
Kenyan Afropop boyband Sauti Sol has thrilled fans with the announcement of the return of their popular 'Sol Fest' concert.
James Earl Jones, Iconic Darth Vader Voice, Passes Away at 93
James Earl Jones, the legendary American actor whose deep, commanding voice brought iconic characters like Darth Vader and Mufasa to life, has passed away at the age of 93.
South African Kwaito Legend Mapaputsi Passes Away After Battle with Illness
South African kwaito icon Mapaputsi, born Sandile Ngwenya, has passed away at the age of 43.
Tragic Loss: ‘Type of Way’ Rapper Rich Homie Quan Dies at 33, Cause Still Unknown
The hip-hop world is mourning the loss of Atlanta rapper Dequantes Lamar, popularly known as Rich Homie Quan, who passed away at the age of 33.
Korede Bello Reveals Why He Left Mavin Records: "I Felt Like a Product"
Nigerian singer Korede Bello has opened up about his departure from Mavin Records, the music label founded by Don Jazzy.
‘Sultana’ Actress Winnie Bwire Succumbs to Cancer After Battling the Disease for Two Years
The family of actress Winnie Bwire Ndubi, popularly known as ‘Dida’ from Citizen TV's hit series Sultana, has announced her passing after a two-year battle with metastatic breast cancer.
Marya Okoth and YY Comedian Announce Breakup, Request Privacy Amid Separation
Content creator Marya Okoth has announced her breakup with YY Comedian, citing "unavoidable circumstances" as the reason for their separation.